People don’t care about you; they only care about themselves.Secret #4 of COPYWRTING SECRETS – Jim Edwards
„It doesn’t make any sense to make a key and then run around look for a lock to open. The only productive solution is to find a lock and then fashion a key.
It’s easier to make products and services for the customer you seek to serve than it is to find customers for your products and services”aus dem Buch „This is marketing“ von Seth Godin
Soon, readers aren’t going to tolerate the kind of slow, buggy tablet experience that’s common today. If your page takes too long to load, if your pictures are blurry, if your links aren’t easy to click, and if you keep throwing up an ad for your iPad app, I’ll take my tablet somewhere else—somewhere it’s appreciated.